Page speed: fix it yourself or bring in a specialist?
Separate safe owner-led fixes from work that needs technical diagnosis, then give a specialist a clear brief and check the result.
Partner content
Articles about companies, tools and services in website performance. Partner content is labelled on every page and published separately from our editorial guides.
Separate safe owner-led fixes from work that needs technical diagnosis, then give a specialist a clear brief and check the result.
A practical routine for deciding which performance and search updates deserve action, using official sources, site data and checks after deployment.
A practical publishing checklist for AI-assisted articles, from responsive images and clean markup to indexing settings and evidence-based editorial review.
Test caching and resource optimizations against real visitor tasks, then decide which settings improve the site without disrupting it.
Build an image-delivery policy around components, then test visual quality, selected dimensions, request timing, and operational cost.
Use real-user data and controlled tests to investigate performance problems, with clear page groups and an actionable pilot.